The Santa Hustle is coming to town!

The Santa Hustle Race Series returns for the 2013 holiday season, with the Santa Hustle Smokies Half Marathon & 5K taking place in Sevierville, Tenn. on Sunday, December 15.

This Christmas-themed race includes cookie/candy stations along the course, holiday music, live reindeer, sleigh rides, giant inflatables, a large after-party and more.

All participants receive Santa hats, beards and long sleeve dri-fit shirts for a festive race like any other holiday sporting event.

The Sevierville event is sponsored locally by the Knoxville TVA Employees Credit Union, Pepsi, Wilderness at the Smokies resort, B97.5 radio, the Knoxville News Sentinel and WVLT-TV.

A portion of the proceeds from the race benefit Toys for Tots and Keep Sevier Beautiful.

Adrenaline Sports Management began the Santa Hustle in Chicago in 2009 with 1,100 runners and expanded to seven cities in 2012. This year, around 40,000 Santas are expected to take part in these races nationwide.

In addition to the Sevierville event on December 15, the 2013 race schedule is as follows: Santa Hustle Daytona Half Marathon & 5k, Sunday, December 1; Daytona Beach, FL; Santa Hustle Chicago 5k Saturday, December 7; Santa Hustle Milwaukee 5k, Sunday, December 8; Santa Hustle Indy Half Marathon & 5k, Sunday, December 15, Indianapolis; Santa Hustle Cedar Point Half Marathon & 5k, Sunday, December 15, Sandusky, OH; Santa Hustle Texas Half Marathon & 5k, Sunday, December 22, Galveston, TX.

To register for any of the Santa Hustle races, visit For information on staying at Wilderness at the Smokies for the Santa Hustle in Sevierville, call (865) 868-2170 or email

Media: for more information about the Santa Hustle Smokies Half Marathon & 5K in Sevierville, Tenn. on Sunday, December 15, contact Ellen Liston at (865) 868-2176 or email

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