NEW YORK (AP) -- Never-before-seen photos have surfaced of Elvis Presley performing at Madison Square Garden.
The images were taken in 1972 by George Kalinsky, the official photographer of the famed arena.
Kalinsky came across the photos while working on a campaign for a billboard company called "Great Moments in New York." Now one of them is on display as part of the campaign on a three-story billboard atop the Virgin Megastore in Times Square; it shows Elvis glancing up, his outstretched arms holding the cape of his glittering jumpsuit.
Kalinsky needed to get permission from Elvis Presley Enterprises of Memphis to reproduce Presley's image for the campaign.
The collection will be displayed at Graceland starting Memorial Day weekend.
(Copyright 2008 by The Associated Press. All Rights Reserved.)