Sevierville, Sevier County (WVLT) - In Knoxville, Turkey Creek is becoming a premier destination for shopping and entertainment.
Now a developer hopes to bring that kind of excitement to Sevierville.
Volunteer TV's Stephen McLamb takes a look at the $100 million project.
The development announced Thursday is the "District At Bridgemont".
It will be similar to turkey creek, but with what developers promise will be a more unique flair.
When it's finished, you can plan on doing much more than just shopping.
The area will also house an events center, water park and much, much more.
Officials of the Bridgemont Group announced plans for a 75 acre lifestyle shopping, dining, and entertainment center to be called the "District At Bridgemont" in Sevierville.
"It will attract brands that are not found in this area right now from a fashion standpoint, from a dining standpoint, and also from an entertainment standpoint," says Doug Hogan, Bridgemont Group Marketing Director.
The Bridgmont project is estimated at more than $100 million. But it's part of a major development project in that same area which will total 1200 acres.
"This is very big. This is one of the biggest projects in the southeast right now, certainly the biggest project that's been undertaking in the east Tennessee area," says Hogan.
Across the street, the city's new events center is well underway in construction.
"It's going to help the whole county. It will help the whole east Tennessee region to show off what we have," says Sevierville Mayor Bryan Atchley.
Mayor Atchley says the center is designed to bring in events such as trade shows and cheerleading competitions lasting just a few hours before allowing those in attendance to leave and shop if they want, being just across the road, which is what Bridgemont officials are hoping as well.
"They feel this is a very much overlooked area from a national standpoint in terms of this kind of development coming here," Hogan says.
And it's a success the events center is already seeing and isn't even open.
"The exciting part about it is for the first five years a lot of the prime dates are already booked and we have events booked out as far as 20 years," Atchley says.
The events center in Sevierville should open in September or October of this year.
Mayor Atchley says they're also beginning construction of an 18-hole golf coarse there this month.
Meanwhile, Hogan says they are now in the process of getting the architect work done and tenants for the Bridgemont project and expects completion in early 2009.