Knoxville (WVLT) - Researchers at the University of Tennessee say companies continue to target young people in smokeless tobacco advertisements.
The study, "Under the Radar: Smokeless Tobacco Advertising in Magazines with Substantial Youth Readership," was publish online and will appear in the March 2008 issue of the American Journal of Public Health.
The lead author of the study, associate professor in the School of Advertising and Public Relations Margaret Morrison, says despite the guidelines and laws in place to protect kids, advertising is still getting to them.
The study found that in 2002, four years after strict limitations were imposed on companies, advertisements for smokeless tobacco reached 64% of adolescents.
Researchers suggest the actions by advertisers are going unnoticed and shouldn't be ignored.
To comment, the following rules must be followed:
If you believe a comment violates the above rules, please use the Flagging Tool to alert a Moderator.
Flagging does not guarantee removal.
Decisions to suspend or unsuspend accounts are made by Station Moderators.
Links require admin approval before posting.
Questions may be sent to firstname.lastname@example.org. Please provide detailed information.
Viewers with disabilities can get assistance accessing this station's FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or email@example.com.