Detect early for breast cancer

(WVLT) -- One in eight women will be diagnosed with breast cancer in her lifetime. What many don't know, however, is that the earlier breast cancer is detected, the higher the survival rate. In fact, the five-year survival rate of a stage one diagnosis is 98%.

Did you know?
-Other than skin cancer, breast cancer is the most common type of cancer among women in the United States.
-One in eight women will be diagnosed with breast cancer in her lifetime.
-The five-year survival rate of a stage-one diagnosis is 98%.
-More than 30% of women are diagnosed after breast cancer has spread beyond the localized stage.
-In 2010, there were more than 2.5 million breast cancer survivors in the U.S.

Lisa Ling, journalist, host of Our America and GIVE Hope partner, has joined the initiative to help spread the word about the importance of early detection in the fight against breast cancer. She will be featured in the brandSAVER and Facebook page.

Ling says, "As most of you know, October is breast cancer awareness month and 1 out of 8 women will be diagnosed with breast cancer within her lifetime, and so what we're trying to do is encourage women to take a proactive approach to their health because beast cancer is actually easy to kick, if it's caught in stage one. The survival rate is at 98% so it's so important. The reason why I wanted to get involved in this is because four women in my life in the last year have been diagnosed with breast cancer. All of these women are under the age of 40. One of them is 31 and none of them have had any history of breast cancer so I want to try and encourage women of all ages to really take control of their health."

Lisa Ling also encourages people to take control of their overall health, which could eventually prevent breast cancer. "It's so important to stay on top of diet...we talk about all the time...looks, how we look we talk about all the time, but if we don't have our health, ultimately, it's all irrelevant," says Ling.

Procter & Gamble (P&G) and the National Breast Cancer Foundation (NBCF) have partnered to launch GIVE Hope, a campaign developed to increase awareness about the importance of early detection, and provide breast cancer education and mammograms to women in need. In honor of National Breast Cancer Awareness Month, on Sunday, October 16th, campaign brandSAVERs will be distributed in newspapers across the country. For every coupon redeemed, a two-cent donation will be provided to the NBCF to help further their mission of saving lives.

You can get P&G coupons out of the Knoxville News Sentinel this Sunday.

For more information, check out:


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