ROCHESTER, N.Y. (AP) -- The owner of Hollywood's Kodak Theatre is challenging bankrupt Eastman Kodak Co.'s effort to end its sponsorship agreement and have the company's name removed from the Academy Awards venue.
CIM Group of Los Angeles has filed an objection in U.S. Bankruptcy Court opposing Kodak's move to get court approval to terminate its naming rights deal for Kodak Theatre.
The agreement signed in 2000 was for 20 years at a cost of $72 million, with $3.6 million due this year.
Rochester-based Kodak filed for bankruptcy protection Jan. 19 after years of turnaround efforts.
CIM claims Kodak already has reaped publicity from this year's Oscars on Feb. 26. They argue the sponsorship should remain in place at least until the end of 2012 to give them time to find a new sponsor.
To comment, the following rules must be followed:
Comments may be monitored for inappropriate content, but the station is under no legal obligation to do so.
If you believe a comment violates the above rules, please use the Flagging Tool to alert a Moderator.
Flagging does not guarantee removal.
Multiple violations may result in account suspension.
Decisions to suspend or unsuspend accounts are made by Station Moderators.
Links require admin approval before posting.
Questions may be sent to email@example.com. Please provide detailed information.
Viewers with disabilities can get assistance accessing this station's FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or firstname.lastname@example.org.