CHARLESTON, S.C. (AP) -- Barack Obama is reaching out to blacks with his first campaign ad in South Carolina.
The Democratic presidential candidate is using a spot with soft jazz in the background to target the audience of three dozen radio stations with mainly African American listeners.
The Illinois senator has been careful not to be defined as strictly a black candidate. He doesn't want to risk alienating white voters. But Obama is battling Hillary Clinton for the support of blacks who traditionally make up half the Democratic primary voters in South Carolina.
The ad uses excerpts from an Obama speech to the NAACP. He ticks off problems facing the community saying, "Despite all the progress that's been made, we have more work to do."
(Copyright 2007 by The Associated Press. All Rights Reserved.)