DUBLIN (AP) -- Kia's new concept car, Provo, is designed to provoke comment. But to many across Ireland, the name sounds too much like a celebration of terrorism.
Lawmakers from Northern Ireland formally appealed Tuesday for the South Korean carmaker to junk the name of its planned super-mini sports coupe because "Provo" is the nickname for the dominant branch of the outlawed Irish Republican Army, the Provisional IRA.
Kia insists the name is supposed to suggest "provocative," not IRA bombings and shootings. The car prototype has been unveiled for the International Geneva Motor Show and is years away from production.
Kia is hardly the first automaker to stumble when naming cars for global sale.
In Spanish, Chevy's Nova means "doesn't go," Mazda's LaPuta translates as "the whore," and the Nissan Moco as "booger."
To comment, the following rules must be followed:
Comments may be monitored for inappropriate content, but the station is under no legal obligation to do so.
If you believe a comment violates the above rules, please use the Flagging Tool to alert a Moderator.
Flagging does not guarantee removal.
Multiple violations may result in account suspension.
Decisions to suspend or unsuspend accounts are made by Station Moderators.
Links require admin approval before posting.
Questions may be sent to firstname.lastname@example.org. Please provide detailed information.
Viewers with disabilities can get assistance accessing this station's FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or email@example.com.