(WVLT) -- Of all professional athletes over the years who were cool, the first name that comes to a lot of people's minds would be Joe Cool, that's is former San Francisco 49ers Quarterback Joe Montana.

These days, Montana is busy as a spokesperson for BP Success Zone.
Montana has high blood pressure.
He's taken it so seriously that he and his wife have a book out called, "Joe Montana's Family Playbook For Managaing High Blood Pressure"

Montana was diagnosed with hepertension in 2002, and learned he had a family history of heart disease.
He has since worked to get his blood pressure controlled and now wants to help others acheive success as well.