The long-awaited announcement of the Southeastern Conference network is days away.
The SEC says that it will hold a news conference with ESPN executives on Tuesday in Atlanta. The network is to be launched in a partnership between the SEC and ESPN.
Sports Business Journal reported Friday that the conference and the network would detail plans Tuesday to have the SEC cable channel up and running by August 2014. A person familiar with the announcement confirmed that to the AP on condition of anonymity because no details of the news conference had been made official.
SEC Commissioner Mike Slive and ESPN President John Skipper will be among those in attendance. Slive said earlier this year he expected an announcement on the network by the middle of April.
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