With universities arranging both in-person and internet events, the hybrid recruitment practice is gaining traction. Given this, let us strengthen our college recruiting efforts by developing a responsive plan!
Set Fair Career Goals
A short refresher: the campus recruitment process begins when a hiring team identifies, interacts, and recruits students or recent graduates directly from colleges or institutions. This strategy of talent acquisition enables teams to locate the top and brightest students in order to develop strong entry-level talent pipelines.
Summer work, co-op programmes, and internships are ideal for acclimating your undergraduate leads to corporate culture. Recent grads are frequently scouted for full-time entry-level jobs.
Whether you are recruiting electronically or in person, there are several factors to consider in order to build the best approach. To make the most of any career event, it is best to set your defined goals early on.
Identifying internal talent needs is the first step in starting your recruiting process. Knowing the precise skills required for a position might help your team pick target schools in the next stage.
Work with each department in your company to understand your hiring needs and, as a result, your talent acquisition goals.
Analyze College Relationships
When developing relationships with on-campus organizations and job centers, be deliberate, since you must examine the ROI you may achieve. Your time and resources are both limited. It would be foolish to invest them in universities that no longer offer the major you’re looking for or that did not yield high-quality hires the previous year.
To reach your hiring goals, you may even have to depart long-term but unsuccessful institution ties. Look for colleges that offer academic courses that match your talent requirements. For example, qualified people for a marketing position are likely to be found in schools with respected marketing programmes.
Once you’ve decided on your schools, contact their separate career centers right away. Each programme has its own set of requirements and dates to meet, and the career center can assist you with the application process.
Select Business Representatives with Care
There are no do-overs when it comes to making a strong first impression. Why not make an interesting first impression on potential applications by selecting relevant business representatives?
They are frequently the first to greet a candidate and introduce them to your firm. As a result, they must be educated about current job openings, enthusiastic about the organization, outgoing, and energetic.
Invite your present engineers to the fair if your campus employment goal is to recruit entry-level engineers.
Maintain Your Career and a Fair Presence
Adopt campus recruiting solutions to improve pre-registration for your career fair or your company’s presence in one. To know more about campus recruiting solutions visit here.
Engage in social media, for example, by sharing useful material with a sign-up link, or by dedicating a portion of your careers website to allowing interested applicants to register and upload their resumes.
Create different email campaigns for candidates you met last year, and include a sign-up link in each. Prepare for on-campus competitions by publicizing your booth at the location of the fair prior to the event.
Create Entertaining Promotional Materials
Students are becoming more engaged in gathering information about potential employment. They may readily get information about your firm by visiting your website, social media, and third-party review sites. Make the most of career fairs by giving information that candidates won’t discover elsewhere.
Craft your promotional materials with care so that you can effectively communicate your important points to your target pupils. For example, if you are hiring for marketing positions, customize materials to highlight the career path of an entry-level marketing professional at your organization. Present the proudest successes your sales team has achieved or challenging campaigns your sales team has successfully completed for sales roles.
Make a Fair Career Logistics Plan
The sight of all the items you need to prepare for career events might be overwhelming: booth attractions, name badges, business cards, handouts, tablets, and so much more.
Begin by designing and implementing a recruitment timetable throughout your internal team to help manage the logistics of your recruitment programme. When everything is in sync, you can consider what, when, where, and how to acquire resources.
Remember to closely monitor the cargo for each event you attend to alleviate any potential headaches before the event. Don’t overlook college recruitment solutions, which can help your team manage all event collateral more efficiently.
Provide Training For Business Attendees
On the first day of a recruiting event, chaos always ensues. As a result, training business attendees is essential and should not be overlooked. Make time for this work before leaving the office. Communicate clearly to your team about your job fair goals and KPIs that you aim to achieve by the end of the event so that everyone can work together to achieve the set goals for hiring practices.
Consider a Post-Career Communication Plan
Think ahead of your rivals by developing a detailed post-event communication plan to save time waiting to follow up with candidates after the job fair. Hundreds of outstanding students can interact with your brand, learn about the organization, and build in-person connections at career expos.
Make the most of employment fairs by arranging ahead of time to depart with a high-quality talent pipeline. Simple acts of thoughtfulness might have surprising outcomes: Send personalized emails to every candidate you’ve met, thanking them for stopping by your booth and encouraging them to book an interview. With an event repository, campus recruiting software can make this process much easier.
Consider collaborating with your marketing staff to reduce your effort and streamline the creation of promotional materials. Even for in-person events, consider having both physical and digital versions of your materials. A QR code can be used to make digital materials downloadable. This easy solution saves paper while demonstrating your company’s creative and thoughtfulness.
Another method is to create a graduate career page. Applicant tracking solutions, such as Mercer | Mettl, can assist your team in quickly creating a customized job site with specific information about available positions. Most candidates value a well-designed job site because it saves time and provides insight into your company’s mission and culture.
